(V)ia Regal(TM) Pink Grape Sparkler Fast Out of the Gate with Consumers and Retailers

First shipment of cannabis infused (V)ia Regal(TM) Pink Grape Sparkler sells out in a matter of days

Toronto, Ontario–(Newsfile Corp. – June 2, 2021) – Hill Street Beverage Company Inc. (TSXV: BEER) (the “Company“)  is pleased to announce that the initial shipment of its first cannabis infused beverage (V)ia RegalTM Pink Grape Sparkler sold-out within a matter of days after launching at the Ontario Cannabis Store (OCS) and select retailers. A new shipment is expected to be restocked and available in the coming days.

“We have received a steady stream of extremely positive messages from customers and retailers that were fortunate to be the first to experience our new (V)ia RegalTM Pink Grape Sparkler,” said Reuban Nadesan, Head of Strategy & Corporate Development. “As (V)ia RegalTM Pink Grape Sparkler is Canada’s first grape-based cannabis infused beverage, customers and budtenders have pointed to its unique grape-based bubbly flavour as a refreshing addition to the beverage shelf. Everyone at Hill Street is delighted that it is off to such a fast start.”

(V)ia RegalTM Pink Grape Sparkler is an early entrant to the “craft beverage shelf” at the Ontario Cannabis Store. Hand-crafted, with clean, simple ingredients, the new bubbly beverage has already become in-demand at the OCS and among select retailers.

(V)ia Regal Pink Grape Sparkler is offered in a 355ml sleek can containing 10mg of THC and only 90 calories. Via Regal was developed and is manufactured exclusively through our partnership with Molecule Inc. The new beverage is available through the Ontario Cannabis Store and select retailers. Serve it chilled for delicious, refreshing summer enjoyment.

Extension of Expiring Warrants

The Company also announces that it has made an application to the TSX Venture Exchange to extend the expiry date of 4,241,654 warrants, which were issued in June 2019. Each warrant entitles the holder to purchase one common share in the capital of the Company at an exercise price of $0.40 per share. The Warrants are set to expire on June 7, 2021. The Company has applied to extend the expiry date until December 31, 2021. The proposed extension is subject to the approval of the TSX Venture Exchange.

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